Marketing and the Low Income Consumer

Marketing and the Low Income Consumer
Author :
Publisher :
Total Pages : 76
Release :
ISBN-10 : UIUC:30112069968466
ISBN-13 :
Rating : 4/5 ( Downloads)

Book Synopsis Marketing and the Low Income Consumer by : United States. Task Force on Marketing and the Low-Income Consumer

Download or read book Marketing and the Low Income Consumer written by United States. Task Force on Marketing and the Low-Income Consumer and published by . This book was released on 1971 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:


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This book is unique in several ways. First, it focuses on marketing to low-income consumers, but not those in extreme poverty. Consumers earning income around t