Summary of Problem Solved! by David Goldsmith

Summary of Problem Solved! by David Goldsmith
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Publisher : getAbstract AG
Total Pages : 13
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ISBN-10 : 9798887270449
ISBN-13 :
Rating : 4/5 ( Downloads)

Book Synopsis Summary of Problem Solved! by David Goldsmith by : getAbstract AG

Download or read book Summary of Problem Solved! by David Goldsmith written by getAbstract AG and published by getAbstract AG. This book was released on 2014-05-01 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the past 30 years, Reese’s Pieces have been hugely popular, thanks in part to their starring role in the classic movie E.T. Originally, director Steven Spielberg’s production firm, Amblin Entertainment, approached the Mars company and asked if it could feature Mars’s M&M’s candy in the film. Mars said no. Amblin turned to the Hershey Company, and its Reese’s Pieces gained priceless exposure. Unfortunate business decisions such as Mars’s decision to opt out of a Spielberg movie are more the rule than the exception. Experienced executive David Goldsmith hopes to change that. He writes with zest and experience, despite some proofreading errors. To help businesspeople make better decisions, Goldsmith introduces and synthesizes tactics from other experts and adds an accessibly light analysis. getAbstract suggests his basic overview as a concise jumping-off point for decision makers. This officially licensed summary of Problem Solved! was produced by getAbstract, the world's largest provider of book summaries. getAbstract works with hundreds of the best publishers to find and summarize the most relevant content out there. Find out more at getabstract.com.


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