Strategy Is Destiny

Strategy Is Destiny
Author :
Publisher : Free Press
Total Pages : 464
Release :
ISBN-10 : 9781982146511
ISBN-13 : 1982146516
Rating : 4/5 (516 Downloads)

Book Synopsis Strategy Is Destiny by : Robert A. Burgelman

Download or read book Strategy Is Destiny written by Robert A. Burgelman and published by Free Press. This book was released on 2020-03-24 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: How did a pioneering company in the semiconductor industry not only survive but thrive in the face of the explosive change and upheavals that forced it to transform itself twice in the course of its thirty-year history? The answer lies in the quality of its strategy-making process, contends leading strategic management scholar Robert A. Burgelman in this extraordinary book based on an exhaustive twelve-year study he conducted inside Intel Corporation. At once a history of strategy-making at Intel as well as a strategy-making field manual that any high-technology manager will need to consult frequently, Strategy Is Destiny truly describes strategy-in-action as the way of life of senior executives in the corporation of the future.


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