Organizing Cross-Functional New Product Development Projects
Author | : Tobias Huth |
Publisher | : Springer Science & Business Media |
Total Pages | : 198 |
Release | : 2008-03-06 |
ISBN-10 | : 9783834996428 |
ISBN-13 | : 3834996424 |
Rating | : 4/5 (424 Downloads) |
Download or read book Organizing Cross-Functional New Product Development Projects written by Tobias Huth and published by Springer Science & Business Media. This book was released on 2008-03-06 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: On the basis of a survey conducted with 133 project managers, Tobias Huth presents an empirical analysis of the organizational success drivers of cross-functional new product development projects. It is shown that certain antecedents should be permanently employed, while others should be managed dynamically.