Online Dating as A Strategic Game

Online Dating as A Strategic Game
Author :
Publisher : Springer Science & Business Media
Total Pages : 177
Release :
ISBN-10 : 9783642399855
ISBN-13 : 3642399851
Rating : 4/5 (851 Downloads)

Book Synopsis Online Dating as A Strategic Game by : Maurice Kwok-to Choi

Download or read book Online Dating as A Strategic Game written by Maurice Kwok-to Choi and published by Springer Science & Business Media. This book was released on 2013-12-03 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on a study using online ethnography as the major research method, this book explains why and how men in Hong Kong use QQ—an online instant messenger—to “chase” women in mainland China, especially in the neighboring city of Shenzhen. Chasing women through QQ is a reciprocal exchange process during which the resources to be exchanged in the interaction are not negotiated. Rather, the men provide resources to the women, hoping for rewards in return that are not guaranteed. This characteristic of the exchange makes men who chase women through QQ very strategic in their action. They try to maximize the rewards and minimize the costs by adopting myriad strategies, such as constructing an attractive online identity by strategic self-presentation. The role of emotions in the exchange process is also examined. Men learn the emotional norms through the online forum, but sometimes it is difficult for them to control their emotions; some men fall in love when they are not supposed to. As it happens, they have failed to calculate the costs and rewards rationally in that they may provide too many resources to the women without getting enough rewards in return. This book provides original insights into the thought processes, motivations, desires, anxieties and risks of Hong Kong men seeking short-term sexual relations with women on the mainland. These insights are highly relevant to our understanding of the quickly evolving use of social media, a phenomenon of worldwide importance and deep implications.


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Essay from the year 2016 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 1,0, The University of Hong Kong, langua