Download or read book Michael Jordan and the New Global Capitalism (New Edition) written by Walter LaFeber and published by W. W. Norton & Company. This book was released on 2002-09-17 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines how the Nike corporation, using the popularity of Chicago basketball player Michael Jordan, impacted the economies and cultures of the world through its advertising campaign.