Media Economics And Management
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Language: en
Pages: 154
Pages: 154
Type: BOOK - Published: 2021-09-28 - Publisher: Taylor & Francis
This book offers a comprehensive understanding of key concepts and terms in media economics and management and explains their applications using relevant data.
Language: en
Pages: 746
Pages: 746
Type: BOOK - Published: 2006-04-21 - Publisher: Routledge
This comprehensive Handbook provides a synthesis of current work and research in media management and economics. The volume has been developed around two primar
Language: en
Pages: 204
Pages: 204
Type: BOOK - Published: 2023-11-30 - Publisher: Taylor & Francis
This fully updated third edition analyzes the media industries and their activities from macro to micro levels, using concepts and theories to demonstrate the r
Language: en
Pages: 351
Pages: 351
Type: BOOK - Published: 2003-12-08 - Publisher: Routledge
Media Economics: Theory and Practice focuses on the basic principles of economics in the business sector and applies them to contemporary media industries. This
Language: en
Pages: 295
Pages: 295
Type: BOOK - Published: 2013-07-24 - Publisher: Routledge
First Published in 2013. This landmark work centers on media management and economics within a diverse, international, historical and constantly changing enviro
