Download or read book Holy Hills of the Ozarks written by Aaron K. Ketchell and published by JHU Press. This book was released on 2007-09-20 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: "But there is more to Branson's fame than just recreation. As Aaron K. Ketchell discovers, a popular variant of Christianity underscores all Branson's tourist attractions and fortifies every consumer success. In this study, Ketchell explores Branson's unique blend of religion and recreation. He explains how the city became a mecca of conservative Christianity - a place for a "spiritual vacation" - and how, through conscious effort, its residents and businesses continuously reinforce its inextricable connection with the divine."--BOOK JACKET.