Guerrilla Marketing Attack

Guerrilla Marketing Attack
Author :
Publisher : Houghton Mifflin Harcourt
Total Pages : 212
Release :
ISBN-10 : 0395502209
ISBN-13 : 9780395502204
Rating : 4/5 (204 Downloads)

Book Synopsis Guerrilla Marketing Attack by : Jay Conrad Levinson

Download or read book Guerrilla Marketing Attack written by Jay Conrad Levinson and published by Houghton Mifflin Harcourt. This book was released on 1989 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: At a time when millions of small businesses are flourishing, here is the optimum plan of attack for businesses that want to cash in on the high profits and low costs of guerrilla marketing.


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2015 Susanne K. Langer Award for Outstanding Scholarship, Media Ecology Association 2013 Book of the Year, Visual Communication Division, National Communication