Fashion Promotion In Practice
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Language: en
Pages: 217
Pages: 217
Type: BOOK - Published: 2016-01-28 - Publisher: Bloomsbury Publishing
Fashion lives and dies by stories. Aiming to 'tell the stories of fashion', Fashion Promotion in Practice both instructs and inspires through an entertaining lo
Language: en
Pages: 437
Pages: 437
Type: BOOK - Published: 2020-08-06 - Publisher: Bloomsbury Publishing
Fashion lives and dies by stories. Aiming to 'tell the stories of fashion', Fashion Promotion in Practice both instructs and inspires through an entertaining lo
Language: en
Pages: 284
Pages: 284
Type: BOOK - Published: 2019-11-14 - Publisher: Routledge
Some of the usual obstacles to modern teachings of marketing are ethnocentricity, the limitation of creative thought by conformity to existing theories, lack of
Language: en
Pages: 280
Pages: 280
Type: BOOK - Published: 2009-03-16 - Publisher: John Wiley & Sons
‘Clothing that is not purchased or worn is not fashion’ (to paraphrase Armani) Knowledge of marketing is essential to help ensure success and reduce the ris
Language: en
Pages: 473
Pages: 473
Type: BOOK - Published: 2015-08-17 - Publisher: Laurence King Publishing
Marketing and branding inform many of the strategic and creative decisions involved in fashion design and product development. Marketing is a vital component of