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This text provides a holistic, integrated and in-depth perspective on the growing field of customer experience (CX), in a fashion context. Merging three core pe
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This book explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments in determining a
Customer Service and Satisfaction in the Fashion Retail Industry
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The fashion retail industry in the Middle East region is drastically expanding in most of the countries of the region with a great variety of international bran
The Customer of the Future
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With emerging technology transforming customer expectations, it's important to keep a laser focus on the experience companies provide their customers. Tomorrow'
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