Contemporary Research in E-marketing

Author	: Sandeep Krishnamurthy
Publisher	: IGI Global
Total Pages	: 375
Release	: 2005-01-01
ISBN-10	: 9781591408260
ISBN-13	: 1591408261
Rating	: 4/5 (261 Downloads)

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Book Synopsis Contemporary Research in E-marketing by : Sandeep Krishnamurthy

Download or read book Contemporary Research in E-marketing written by Sandeep Krishnamurthy and published by IGI Global. This book was released on 2005-01-01 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brings together work being conducted in may disciplines to address the intrinsic inter-disciplinarity of E-marketing.

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Review: "This book is a fantastic guide to online marketing, and the Internet in general. As a marketing practitioner, I've been finding my way own way through