Cases in Sports Marketing with Website
Author | : Todd Donavan |
Publisher | : Kendall/Hunt Publishing Company |
Total Pages | : 193 |
Release | : 2012-09 |
ISBN-10 | : 0757559050 |
ISBN-13 | : 9780757559051 |
Rating | : 4/5 (051 Downloads) |
Download or read book Cases in Sports Marketing with Website written by Todd Donavan and published by Kendall/Hunt Publishing Company. This book was released on 2012-09 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Several studies have examined the economic impacts of professional sports teams, their stadium development, and financial operations. Fewer studies have attempted to balance the economic and social costs and benefits of professional sport accruing to the host community. The purpose of this study was to describe the tourism relationships between a professional sport franchise and the host community.