Download or read book Brick & Mortar Shopping in the 21st Century written by Tina Lowrey and published by Psychology Press. This book was released on 2007-10-24 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores how traditional retailing operates in the new competitive environment of a combined e-tailing and brick and mortar marketplace. In drawing together the cutting-edge research of a global group of experts in the field of consumer behavior, this volume addresses questions such as: which psychological theories can provide insights in