A Nested Logit Model Of Brand Choice Incorporating Variety Seeking And Marketing Mix Variables

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A Nested Logit Model of Brand Choice Incorporating Variety Seeking and Marketing Mix Variables

Author	: Asim Ansari
Publisher	:
Total Pages	: 14
Release	: 1994
ISBN-10	: OCLC:84333626
ISBN-13	:
Rating	: 4/5 ( Downloads)

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Book Synopsis A Nested Logit Model of Brand Choice Incorporating Variety Seeking and Marketing Mix Variables by : Asim Ansari

Download or read book A Nested Logit Model of Brand Choice Incorporating Variety Seeking and Marketing Mix Variables written by Asim Ansari and published by . This book was released on 1994 with total page 14 pages. Available in PDF, EPUB and Kindle. Book excerpt:

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