Focus Groups

Focus Groups
Author :
Publisher : SAGE
Total Pages : 238
Release :
ISBN-10 : 0761920714
ISBN-13 : 9780761920717
Rating : 4/5 (717 Downloads)

Book Synopsis Focus Groups by : Richard A. Krueger

Download or read book Focus Groups written by Richard A. Krueger and published by SAGE. This book was released on 2000-04-26 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: `I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next. I shall read it again in a single sitting - probably more than once. For it offers common-sense advice about planning and running focus groups which I will want to revisit′ - British Journal of Education Technology The Third Edition of the `standard′ for learning how to conduct a focus group contains: a new chapter comparing and contrasting market research, academic, nonprofit and participatory approaches to focus group research; expanded descriptions on how to plan focus group studies and do the analysis, including step-by-step procedures; examples of questions that ask participants to do more than just discuss, and suggestions on how to answer questions about your focus group research.


Focus Groups Related Books

Focus Groups
Language: en
Pages: 238
Authors: Richard A. Krueger
Categories: Medical
Type: BOOK - Published: 2000-04-26 - Publisher: SAGE

DOWNLOAD EBOOK

`I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next
Using Focus Groups
Language: en
Pages: 375
Authors: Ivana Acocella
Categories: Social Science
Type: BOOK - Published: 2020-10-12 - Publisher: SAGE

DOWNLOAD EBOOK

Drawing on the authors′ thirty years of combined experience in the field, this authoritative, step-by-step guide to conducting focus groups features dedicated
Focus Groups
Language: en
Pages: 204
Authors: David W. Stewart
Categories: Business & Economics
Type: BOOK - Published: 2007 - Publisher: SAGE

DOWNLOAD EBOOK

Publisher description
This Is Service Design Doing
Language: en
Pages: 1341
Authors: Marc Stickdorn
Categories: Business & Economics
Type: BOOK - Published: 2018-01-02 - Publisher: "O'Reilly Media, Inc."

DOWNLOAD EBOOK

How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the qu
Focus Groups as Qualitative Research
Language: en
Pages: 92
Authors: David L. Morgan
Categories: Social Science
Type: BOOK - Published: 1997 - Publisher: SAGE

DOWNLOAD EBOOK

This extensively revised edition of Focus Groups as Qualitative Research reflects the many changes that have occurred in the study of focus groups in recent yea