Uncommon Sense, Common Nonsense

Uncommon Sense, Common Nonsense
Author :
Publisher : Profile Books
Total Pages : 255
Release :
ISBN-10 : 9781847658210
ISBN-13 : 1847658210
Rating : 4/5 (210 Downloads)

Book Synopsis Uncommon Sense, Common Nonsense by : Jules Goddard

Download or read book Uncommon Sense, Common Nonsense written by Jules Goddard and published by Profile Books. This book was released on 2012-05-03 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists. It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is the secret to competitive success. For those who want to succeed and stand out from the herd this book is a beacon of uncommon sense and a timely antidote to managerial humbug.


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