Public Relations Campaigns
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Language: en
Pages: 200
Pages: 200
Type: BOOK - Published: 2010-06-03 - Publisher: Kogan Page Publishers
Getting a public relations campaign or programme off the ground can seem an overwhelming task. But, as with any project, the secret of success lies in good plan
Language: en
Pages: 542
Pages: 542
Type: BOOK - Published: 2018-02-05 - Publisher: SAGE Publications
Public Relations Campaigns: An Integrated Approach introduces you to the process of creating public relations campaigns using a hands-on approach that emphasize
Language: en
Pages: 296
Pages: 296
Type: BOOK - Published: 2000 - Publisher: Addison-Wesley Longman
A new entry in this market, Public Relations Campaigns and Techniques projects the role of PR into the 21st Century with a focus on the use of technology, curre
Language: en
Pages: 369
Pages: 369
Type: BOOK - Published: 2018-02-20 - Publisher: SAGE Publications
"An easy to read textbook that will inspire public relations students and provide them with the principles and tools to understand the profession and succeed in
Language: en
Pages: 227
Pages: 227
Type: BOOK - Published: 2020-12-29 - Publisher: Taylor & Francis
This new edition continues to give students a foundation in the principles of digital audience engagement and data metrics across platforms, preparing them to a
