Focus Groups

Focus Groups
Author :
Publisher : SAGE
Total Pages : 238
Release :
ISBN-10 : 0761920714
ISBN-13 : 9780761920717
Rating : 4/5 (717 Downloads)

Book Synopsis Focus Groups by : Richard A. Krueger

Download or read book Focus Groups written by Richard A. Krueger and published by SAGE. This book was released on 2000-04-26 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: `I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next. I shall read it again in a single sitting - probably more than once. For it offers common-sense advice about planning and running focus groups which I will want to revisit′ - British Journal of Education Technology The Third Edition of the `standard′ for learning how to conduct a focus group contains: a new chapter comparing and contrasting market research, academic, nonprofit and participatory approaches to focus group research; expanded descriptions on how to plan focus group studies and do the analysis, including step-by-step procedures; examples of questions that ask participants to do more than just discuss, and suggestions on how to answer questions about your focus group research.


Focus Groups Related Books

Focus Groups
Language: en
Pages: 238
Authors: Richard A. Krueger
Categories: Medical
Type: BOOK - Published: 2000-04-26 - Publisher: SAGE

DOWNLOAD EBOOK

`I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next
Planning Focus Groups
Language: en
Pages: 164
Authors: David L. Morgan
Categories: Family & Relationships
Type: BOOK - Published: 1998 - Publisher: SAGE

DOWNLOAD EBOOK

Covers the range of practical tasks required in the course of a research project when using focus groups. This title emphasizes the clarifying purposes of the r
Developing Questions for Focus Groups
Language: en
Pages: 130
Authors: David L. Morgan
Categories: Social Science
Type: BOOK - Published: 1998 - Publisher: SAGE

DOWNLOAD EBOOK

Volume 3 of this series describes a practical process for identifying powerful themes, & offers a clear strategy for translating these themes into questions. It
Advanced Focus Group Research
Language: en
Pages: 268
Authors: Edward F. Fern
Categories: Reference
Type: BOOK - Published: 2001-06-25 - Publisher: SAGE

DOWNLOAD EBOOK

Broad and international in scope, Advanced Focus Group Research introduces a conceptual framework that can help researchers make informed decisions about how to
Planning Focus groups
Language: en
Pages: 0
Authors: David L. Morgan
Categories:
Type: BOOK - Published: 1997 - Publisher:

DOWNLOAD EBOOK