Persuading The Public
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Language: en
Pages: 342
Pages: 342
Type: BOOK - Published: 2018-08-08 - Publisher: John Benjamins Publishing Company
This book approaches persuasion in public discourse as a rhetorical phenomenon that enables the persuader to appeal to the addressee’s intellectual and emotio
Language: en
Pages: 258
Pages: 258
Type: BOOK - Published: 2011-02-23 - Publisher: John Wiley & Sons
The art of persuasion as taught by one of the world's most sought-after speakers and pitchmen In this daring book, Joel Bauer teaches you how to persuade by mak
Language: en
Pages: 80
Pages: 80
Type: BOOK - Published: 2008-09-08 - Publisher: Harvard Business Review Press
In an age when managers can no longer rely on formal power, persuading people is more important than ever. Persuasion is a process of learning from colleagues a
Language: en
Pages: 235
Pages: 235
Type: BOOK - Published: 2014-05-12 - Publisher: Harper Collins
Steven Levitt and Stephen Dubner single-handedly showed the world that applying counter-intuitive approaches to everyday problems can bear surprising results. T
Language: en
Pages: 224
Pages: 224
Type: BOOK - Published: 2019-06-11 - Publisher: Liveright Publishing
From the former New York Times Op-Ed page editor, a definitive and entertaining resource for writers of every stripe on the neglected art of persuasion. In the