Marketing For Tourism Hospitality Events
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Language: en
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Type: BOOK - Published: 2017-05-27 - Publisher: SAGE
Framed within basic marketing principles, Marketing for Tourism, Hospitality & Events highlights the global shift in tourism demographics today, placing a parti
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"This is a user-friendly textbook that covers qualitative, quantitative and social media methods, providing tourism, hospitality and events students and course
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Type: BOOK - Published: 2019-03-04 - Publisher: Routledge
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a
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Pages: 490
Type: BOOK - Published: 2009-05-12 - Publisher: SAGE
With over 70 global case studies and vignettes, this textbook covers all the key marketing principles applied to tourism and hospitality, showing how these conc
Language: en
Pages: 224
Pages: 224
Type: BOOK - Published: 2012 - Publisher: Goodfellow Pub Limited
Marketing in Food, Hospitality, Tourism and Events: A Critical Approach provides a unique and critical insight into the marketing process and begins a debate ab
