International Marketing And Export Management
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Language: en
Pages: 694
Pages: 694
Type: BOOK - Published: 2002 - Publisher:
Rev. ed. of: International marketing and export management / Gerald Albaum ... [et al.]. 2nd ed. c1994.
Language: en
Pages: 698
Pages: 698
Type: BOOK - Published: 2005 - Publisher: Prentice Hall
"Albaum, Duerr and Strandskov offer a unique focus on export management. The comprehensive coverage provides a wealth of examples and cases with a good spread o
Language: en
Pages: 520
Pages: 520
Type: BOOK - Published: 1994 - Publisher: Addison Wesley Publishing Company
Central themes are the understanding of marketing processes and the management of export operations and decision making.
Language: en
Pages: 742
Pages: 742
Type: BOOK - Published: 2016-06-07 - Publisher: Pearson Higher Ed
International Marketing and Export Management offers an accessible text in international marketing. The book covers the evolving internationally competitive lan
Language: en
Pages: 150
Pages: 150
Type: BOOK - Published: 2009-05-01 - Publisher: Business Expert Press
If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent
