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Make the most of your online business resources The growing acceptance and use of the Internet as an increasingly valuable travel tool has tourism and hospitali
The Routledge Handbook of Consumer Behaviour in Hospitality and Tourism
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Consumer behaviour is one of the most explored topics in tourism and hospitality marketing, interchangeably denoted by the terms ‘traveller behaviour’, ‘t
Handbook of Tourist Behavior
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In today's highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any mark
Consumer Behavior in Travel and Tourism
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Containing original and previously unpublished theoretical and empirical studies, Consumer Behavior in Travel and Tourism will give professionals, professors, a
Handbook of Research on Smart Technology Applications in the Tourism Industry
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In today’s modernized society, certain technologies have become more applicable within many professional fields and are much easier to implement. This include