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State-of-the-art methods for finding, securing, and retaining the best corporate sponsors The authoritative guide to creating and closing deals with irresistibl
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This introduction to Event Sponsorship provides students with an essential understanding of the important role of sponsorship in an event, how this can be gaine
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Securing sponsorship and other sources of funding for events is becoming increasingly competitive, making differentiation and delivery vital. Event Sponsorship
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Sales and Post-Sales Scripts for B2B Event Sponsorship by Vijay Martis In today's competitive business landscape, mastering the art of B2B event sponsorship is
What Sponsors Want: An Inspirational Guide For Event Marketers
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This book offers a practical but conceptually grounded view of the future of sponsorship. It is based on the reality that the world of sponsorship marketing is