Download or read book Driving Growth Through Innovation written by Robert B. Tucker and published by Berrett-Koehler Publishers. This book was released on 2008-03-17 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business managers know that cost-cutting measures cannot create long-term growth--greater revenues require sustained innovation. In this book, Tucker provides a practical step-by-step method any business can use to identify opportunities and encourage innovations that capitalize on them.