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This wise and inspiring book by Leonard Berry, moves far beyond his pioneering work in services marketing and service quality to explain how great service compa
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Best Practices in Customer Service
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Based on presentations given at the 1993 Common Boundary Conference of the same title, when authors, artists, thinkers & teachers were brought together to discu
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In all your boyhood dreams of growing up, did you dream of being a "nice guy"? Eldredge believes that every man longs for a battle to fight, an adventure to liv