Customer Experience in Modern Marketing
Author | : James Seligman |
Publisher | : Lulu.com |
Total Pages | : 172 |
Release | : 2012-11-01 |
ISBN-10 | : 9781291057461 |
ISBN-13 | : 1291057463 |
Rating | : 4/5 (463 Downloads) |
Download or read book Customer Experience in Modern Marketing written by James Seligman and published by Lulu.com. This book was released on 2012-11-01 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer Experience Management in Modern Marketing is a dynamic approach to the co-creation of value through the relationship. The book, chapter by chapter provides information, examples of how to develop and create a lasting experience for your customers