Understanding Digital Marketing
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Language: en
Pages: 304
Pages: 304
Type: BOOK - Published: 2012-03-03 - Publisher: Kogan Page Publishers
Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding
Language: en
Pages: 160
Pages: 160
Type: BOOK - Published: 2019-09-18 - Publisher: BPB Publications
Basic guide to learn digital media platform DESCRIPTION The book discusses various digital media and analyses how the field of marketing can benefit from them.
Language: en
Pages: 432
Pages: 432
Type: BOOK - Published: 2014-06-03 - Publisher: Kogan Page Publishers
The world of digital media is changing at a phenomenal pace. Constantly evolving technologies are transforming not just how we access our information but how we
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 2024-01-20 - Publisher:
Would you like a book that teaches you about the principles of digital marketing in a simple and practical way? Then I can highly recommend this book to you. Di
Language: en
Pages: 245
Pages: 245
Type: BOOK - Published: 2018-02-26 - Publisher: Goodfellow Publishers Ltd
This user-friendly text book provides an engaging introduction to digital marketing to help you understand of the impact of digital channels on marketing operat
