Strategic Reputation Management
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Language: en
Pages: 240
Pages: 240
Type: BOOK - Published: 2020-08-11 - Publisher: Routledge
Strategic Reputation Management examines the ways in which organizations achieve "goodness" through reputation, reputation management and reputation strategies.
Language: en
Pages: 289
Pages: 289
Type: BOOK - Published: 2002-10-30 - Publisher: Springer
Reputation is a commercially valuable asset. This book focuses upon how enhanced reputation can contribute to commercial asset management through increased shar
Language: en
Pages: 451
Pages: 451
Type: BOOK - Published: 2018-01-26 - Publisher: IGI Global
Reputation is becoming an imperative business function that influences strategic decisions including the direction of a business plan and how an organization sh
Language: en
Pages: 185
Pages: 185
Type: BOOK - Published: 2009-09-03 - Publisher: Kogan Page Publishers
Only 31% of people trust business leaders to tell the truth according to a survey conducted by the Institute of Business Ethics. A damaged reputation can have s
Language: en
Pages: 148
Pages: 148
Type: BOOK - Published: 2021-10-31 - Publisher: Routledge
Corporate reputation is important in gaining long-term competitive advantage and building company value. Thus, the author points out the need to manage reputati
