Social Media Entertainment
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Type: BOOK - Published: 2019-02-26 - Publisher: NYU Press
How the transformation of social media platforms and user-experience have redefined the entertainment industry In a little over a decade, competing social media
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Explores new perspectives on social media entertainment There is a new class of cultural producers—YouTube vloggers, Twitch gameplayers, Instagram influencers
Language: en
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Pages: 204
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In Chinese, the term wanghong refers to creators, social media entrepreneurs alternatively known as KOLs (key opinion leaders) and zhubo (showroom hosts), influ
Language: en
Pages: 349
Pages: 349
Type: BOOK - Published: 2000-05-01 - Publisher: Routledge
This collection represents a systematic exploration of media entertainment from an academic perspective. Editors Zillmann and Vorderer have assembled scholars f