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Selling high-end luxury creations requires a different set of skills than does traditional selling. Clients have high expectations for the service they receive
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Srun shows how the psychology of luxury brands truly plays into high value customer motivations and unlocks the potential to understand their decision processes
The Luxury Strategy
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This book is dedicated to all those luxury agents and brokers who are fed up with the "traditional" way of marketing luxury homes. (Or, I should say, traditiona