Pop Up Retail
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Language: en
Pages: 104
Pages: 104
Type: BOOK - Published: 2021-05-13 - Publisher: Routledge
Ephemeral stores, also known as pop-up stores, have existed since the beginning of trade between consumers. They appeared in city centres, villages or other con
Language: en
Pages: 224
Pages: 224
Type: BOOK - Published: 2015-10-26 - Publisher: John Wiley & Sons
"PopUp Republic delves into the $50-billion dollar pop-up industry and includes stories, examples, anecdotes, case studies and a how-to guide of how to create a
Language: en
Pages: 111
Pages: 111
Type: BOOK - Published: 2019-07-26 - Publisher: Routledge
Often described as the "hottest" retail phenomenon, ephemeral retail concerns the growth of pop-up stores as a new mode of retailing. These temporary stores "po
Language: en
Pages: 197
Pages: 197
Type: BOOK - Published: 2012-09-27 - Publisher: John Wiley & Sons
Whether you’re just starting out and want to test the viability of your business, or you’re an established business looking to expand your reach, pop-ups of
Language: en
Pages: 166
Pages: 166
Type: BOOK - Published: 2014-11-11 - Publisher: Lioncrest Publishing
Gonzalez explains how companies can use temporary retail to generate customer loyalty, understand new markets, and test innovative concepts. She shows the seven
