Marketing The E Business
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Language: en
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Pages: 372
Type: BOOK - Published: 2002 - Publisher: Psychology Press
This useful text unpicks the challenges of e-Marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-t
Language: en
Pages: 102
Pages: 102
Type: BOOK - Published: 2017-12-18 - Publisher: Business Expert Press
The world is currently in the midst of a data revolution. Consumers now inhabit a digital world and companies have no option but to follow them there. Governmen
Language: en
Pages: 358
Pages: 358
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Language: en
Pages: 437
Pages: 437
Type: BOOK - Published: 2012-07-26 - Publisher: Routledge
An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of
Language: en
Pages: 700
Pages: 700
Type: BOOK - Published: 2007 - Publisher: Pearson Education
Aimed at students, this work covers various aspects of e-business - focusing on sales and marketing, as well as detailing procurement, supply chains, and the le
