The Invisible Touch
Author | : Harry Beckwith |
Publisher | : Grand Central Publishing |
Total Pages | : 155 |
Release | : 2001-01-15 |
ISBN-10 | : 9780759520943 |
ISBN-13 | : 0759520941 |
Rating | : 4/5 (941 Downloads) |
Download or read book The Invisible Touch written by Harry Beckwith and published by Grand Central Publishing. This book was released on 2001-01-15 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide shows how markets work and how prospective clients think. It delivers business wisdom aimed at keeping clients by utilising the keys to modern marketing - price, brand, packaging and relationships.