How To Write Powerful Catalog Copy
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Language: en
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Type: BOOK - Published: 2020-06-06 - Publisher: ABC Business Communications Ltd
Copywriting is writing with purpose. It’s about using words to reach people and change what they think, feel and do. This easy-to-read guide will teach you al
Language: en
Pages: 394
Pages: 394
Type: BOOK - Published: 2001 - Publisher: Penguin
Offers advice on starting a direct marketing campaign, including tips on doubling response rates, writing creative copy, and evaluating mailing lists.
Language: en
Pages: 374
Pages: 374
Type: BOOK - Published: 2012-06-19 - Publisher: John Wiley & Sons
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert a
Language: en
Pages: 298
Pages: 298
Type: BOOK - Published: 1991-01-16 - Publisher: John Wiley & Sons
Now--America's #1 marketer and consultant puts together the firstcomplete guide to catalog sales! Starting & Building YourCatalog Sales Business Some of America
Language: en
Pages: 186
Pages: 186
Type: BOOK - Published: 2016-02-16 - Publisher: Morgan James Publishing
Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling autho