Emotion And Reason In Consumer Behavior
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Language: en
Pages: 182
Pages: 182
Type: BOOK - Published: 2006-08-14 - Publisher: Routledge
Emotion and Reason in Consumer Behavior provides new insights into the effects that emotion and rational thought have on marketing outcomes. It uses sound acade
Language: en
Pages: 184
Pages: 184
Type: BOOK - Published: 2006 - Publisher: Routledge
Publisher Description
Language: en
Pages: 184
Pages: 184
Type: BOOK - Published: 2006-08-14 - Publisher: Routledge
Emotion and Reason in Consumer Behavior provides new insights into the effects that emotion and rational thought have on marketing outcomes. It uses sound acade
Language: en
Pages: 409
Pages: 409
Type: BOOK - Published: 2019-09-20 - Publisher: IGI Global
The use of ICT applications has dipped into almost every aspect of the business sector, including trade. With the volume of e-commerce increasing, international
Language: en
Pages: 340
Pages: 340
Type: BOOK - Published: 1994 - Publisher: Oxford University Press, USA
Passion and Reason describes how readers can interpret what lies behind their own emotions and those of their families, friends, and co-workers, and provides us