Related Books

Emerging Issues in Global Marketing
Language: en
Pages: 387
Authors: James Agarwal
Categories: Business & Economics
Type: BOOK - Published: 2018-03-28 - Publisher: Springer

DOWNLOAD EBOOK

This book examines emerging theories, frameworks, and applications of global marketing for the 21st century. It highlights how global marketing is changing in a
Strategic Marketing Issues in Emerging Markets
Language: en
Pages: 361
Authors: Atanu Adhikari
Categories: Business & Economics
Type: BOOK - Published: 2018-07-27 - Publisher: Springer

DOWNLOAD EBOOK

This book presents a collection of articles addressing a range of marketing strategies unique to emerging economies. It describes the component of strategic and
Challenges and Opportunities for Change in Food Marketing to Children and Youth
Language: en
Pages: 87
Authors: Institute of Medicine
Categories: Medical
Type: BOOK - Published: 2013-05-14 - Publisher: National Academies Press

DOWNLOAD EBOOK

The childhood obesity epidemic is an urgent public health problem. The most recent data available show that nearly 19 percent of boys and about 15 percent of gi
Global Issues in Pharmaceutical Marketing
Language: en
Pages: 193
Authors: Lea Prevel Katsanis
Categories: Business & Economics
Type: BOOK - Published: 2015-07-16 - Publisher: Routledge

DOWNLOAD EBOOK

Global Issues in Pharmaceutical Marketing presents a balanced, research-based perspective combined with a practical outlook on the current issues faced by the e
Contemporary Issues in International Business
Language: en
Pages: 331
Authors: Davide Castellani
Categories: Business & Economics
Type: BOOK - Published: 2018-02-14 - Publisher: Springer

DOWNLOAD EBOOK

The ACADEMY OF INTERNATIONAL BUSINESS (UK and Ireland Chapter) Published in association with the UK and Ireland Chapter of the Academy of International Business