Download or read book Campaign Strategy in Direct Democracy written by Laurent Bernhard and published by Springer. This book was released on 2012-10-30 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the first study of comparative direct-democracy, Laurent Bernhard explores the nature of direct-democratic campaigning in Switzerland. The author examines four policy areas: immigration, healthcare, welfare and economic liberalism focussing on interviews with campaign managers to provide a comprehensive analysis of direct-democratic campaigning.