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Brand Protection in the Online World
Language: en
Pages: 280
Authors: David N. Barnett
Categories: Business & Economics
Type: BOOK - Published: 2016-12-03 - Publisher: Kogan Page Publishers

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The growth of the Internet has had a profound effect on the way business is carried out, and has provided an unprecedented opportunity for third-party individua
Digital Brand Protection
Language: en
Pages: 304
Authors: Steven Ustel
Categories:
Type: BOOK - Published: 2019-11-05 - Publisher:

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Digital Brand Protection: Investigating Brand Piracy & Intellectual Property Abuse provides a framework for rightsholders to protect and commercialise assets in
Domain Names Rewired
Language: en
Pages: 272
Authors: Jennifer C. Wolfe
Categories: Law
Type: BOOK - Published: 2012-11-06 - Publisher: John Wiley & Sons

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An essential guide to navigating the shifting Internet landscape The Internet is about to profoundly change when it explodes from a 21 top level domain world to
Brand Protection and the Global Risk of Product Counterfeits
Language: en
Pages: 304
Authors: Wilson, Jeremy M.
Categories: Social Science
Type: BOOK - Published: 2022-07-19 - Publisher: Edward Elgar Publishing

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Product counterfeits and other brand infringements represent a growing and substantial risk to firms, consumers, and society. While policing such illicit activi
Brand Protection Online
Language: en
Pages: 0
Authors: Jeremy Blum
Categories: Business & Economics
Type: BOOK - Published: 2017 - Publisher:

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Brand Protection Online is a go-to guide for any user or adviser in need of strategies to combat IP infringement in the digital world or to get up to speed with